WHY NOW
The market moved. Here are the numbers.
Public data on which businesses have moved online, which haven't, and what downtime costs. Charted as published, with the source one click away.
EVIDENCE
The digital gap, measured.
The United States edition: Census Bureau and Federal Reserve data, charted as published. Switch to Español for the Mexico edition (INEGI, AMVO).
US firms with 1–4 employees using AI (50–499: 59%)
US e-commerce growth, Q2 2026 vs. Q2 2025 (total retail: +6.7%)
Small businesses in the United States (82.3% have no employees)
US small businesses with no website in 2025 (2018: 36%)
US consumers who visit the website after reading positive reviews
US small businesses reporting new revenue after a tech upgrade
Revenue per visitor after Core Web Vitals work (Rakuten 24)
Vodafone sales after a 31% faster LCP
RISK
Downtime has a price tag.
Outages, breaches and unpatched software are line items, not abstractions. This is what the industry reports say they cost, and what shrinks the bill.
Annual downtime cost for the Global 2000 (+50% in two years)
Global average cost of a data breach in 2026 (+12% YoY)
Breaches that began by exploiting a software vulnerability
Average ransomware recovery cost, excluding the ransom
Minimum hourly downtime cost for 90%+ of mid/large enterprises
Accumulated US software technical debt (principal only)
Lower breach cost with extensive AI and automation in security
Breaches involving a third party (up 60% year over year)
Higher recovery cost when backups are compromised ($3M vs $375K)
Every number on this site links to its source. Sources →
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